Center Street – Pro Package Details
You might benefit from hiring us to work on your website, marketing messaging and growing your incoming leads, but first let’s make sure you’re a good fit.
Your Business Size
The Center Street Pro package is great fit for small shops (20 employees or less) needing help with holistic marketing, website development, messaging strategy and lead generation. If that’s you, keep reading.
We focus on building simple, effective websites and leveraging the right digital marketing strategies for your business niche.
We don’t provide silo’d services, rather we audit your current digital presence and market niche and then create a holistic plan that works to generate more business leads.
If you need a quick fix, there are hundreds of alternatives to hiring us. We work to create sustainable growth that will help differentiate you from your competition for years to come. We offer a small repertoire of lead generation techniques that will stand the test of time.
If you’re willing to let us peak into your business, help us understand your niche, and let us pester you with questions it will enable us to:
- Develop a clear message for your business
- Develop a website that converts browsers to buyers
- Help you grow a trustworthy online reputation
- Get your product or service in front of the right audience
- Grow your incoming business leads
- Create reliable marketing strategies and funnels to leverage throughout the year
Our Pro service helps you solve two core business problems: How to position your business online effectively and lead generation.
Depending on where you are in your business maturity, you may need to develop strong business messaging, optimize your website, build out a content strategy, develop an email list, or dial in your technical search engine marketing.
Whatever it is we develop a roadmap that will help you expand your digital reach and grow business leads.
What to Expect
Center Street’s Pro Marketing and Support package starts immediately with a two hour consultation followed by weekly touch-points.. You are assigned a Strategic Marketing Director who works directly with you to set priorities and goals.
We help you clarify your business messaging, and establish you as a trusted guide for your client.
At the end of this time able to answer these questions…
- Who’s your target audience?
- Where are they coming from?
- What are their problems?
- Why should they trust you?
- Can they find you easily online?
- Can they understand your product or service?
- Are they taking the actions you want them to?
Then we construct a custom growth roadmap that makes sense based on your ideal client. We tackle the right problems that make sense for your industry and market niche.
Every week you’ll know exactly what we’ve done and what we’re working on next. We’ll measure milestones and together we’ll help set direction to generate new leads for your business in a way that is holistic and sustainable for the long term.
Pro Package Services Can Include…
Search Engine Optimization (SEO)
We work with you to identify keywords with the most opportunity for search results. Then we work to drive engaged users to your website. SEO is best thought of as a suite of strategies or combination of tools/approaches that makes your business stand out online.
Local Listing and Reputation Management
59 percent of consumers use Google to search for local businesses every month and 80 percent of local mobile searches lead to conversions. Consumer are using local platforms like Yelp and Google Business to search before walking in the front door. We’ll help you show up with accurate information in the right places so that you develop a trustworthy reputation.
Email consistently provides the biggest return on investment for small businesses. We work directly with you to initiate a list-building effort. Small businesses are built on trust and email gives you access to an audience that believes in you. We help you capitalize on this to grow your community.
From website copy to social media strategy, Center Street will help you develop and clarify your message so that every step of the way potential customers trust you and know what to expect. We can provide new content or serve as skilled editors providing guidance. We help you establish your company as an expert in your field in order to create newsworthy and sharable content.
Social Media Management
Finding your voice online and in the right spaces is key to expanding your internet footprint. Creating beautiful social content hand in hand with strong analytics focus gives you a chance to have the right conversation with your customers. We absolutely can manage your small business’s social media channels day to day.
Conversion Rate Optimization
Our team digs into your site to make sure it’s working for you and delivering the results you wants. Are you getting the right browsers? Is your landing page working correctly? Is your site driving people to the call-to-action. We help remove the barriers that are keeping browsers from converting to customers.
Our team helps you figure out what resources are best for you to invest time, energy and finances in. We work directly with your business to build high converting marketing funnels through platforms like Google AdWords, Bing Ads and Facebook.
What does this cost?
We charge a $695 fee for your website build and then $1295 per month starting as soon as your website is finished.
Why do you not charge hourly for this service?
We hate having to bill our clients hourly and would rather operate with a “retainer” fee as it’s easier for everyone. We estimate this service at between 15-20 hours a month and you can bank on progress and communication every week.
Do you have contracts for the Pro Package?
This is a month to month service but you will get the most out of this service if you use it for at least six months to be able to track growth and make adjustments.
What if I want to drop down to the regular support package eventually?
You can drop down to the Grow package ($95/month) at any time which covers hosting, domain and unlimited 20 minute support jobs.
Do you offer this service for sites that are built and hosted elsewhere?
We only offer this service to websites that we build and host as this gives us the best possible opportunity to provide effective service.